Bi-Rank
White-label SaaS platform for Generative Engine Optimization (GEO): it measures how citable websites are by ChatGPT, Gemini, Perplexity and AI Overviews with a 0-100 GEO Score and concrete suggestions, built for agencies.
PRESS
Press kit
Texts, logos and essential information about BinaryCode for journalists and event organisers.
Last updated:
About us
Short boilerplate
BinaryCode srl is an AI-First software house based in Caserta, Italy, registered as an innovative startup. It develops two in-house products: Bi-Rank, a white-label SaaS platform for Generative Engine Optimization, and esedrIA, a European agentic commerce network for selling through AI assistants such as ChatGPT, Claude, Mistral and Perplexity. It is a member of Fintech District and ItaliaFintech.
Long boilerplate
BinaryCode srl is an Italian AI-First software house based in Caserta (Campania), incorporated on 19 November 2025 as an Srls, with operations starting on 1 December 2025. It closed its first financial year in profit; in 2026 it converted into an Srl with a share capital increase to €10,000 and is listed in the Special Section of the Italian Business Register reserved for innovative startups. It builds custom software, autonomous AI agents, intelligent voice phone systems and system integrations for companies and public bodies, and develops two in-house products. Bi-Rank is a white-label SaaS platform for Generative Engine Optimization that measures how citable a website is by generative engines. esedrIA is a European agentic commerce network: brands sell from their own store through AI assistants such as ChatGPT, Claude, Mistral and Perplexity, with EU servers and PSD2 payments (Payments powered by Fabrick). The esedrIA software is registered with SIAE as a computer program, and in 2026 BinaryCode filed two patent applications and an application to register the BinaryCode trademark with the UIBM (Italian Patent and Trademark Office). BinaryCode was founded by Jordy De Rosa and Claudia Mazzocco and is a member of Fintech District and ItaliaFintech.
Key facts
BinaryCode srl is headquartered in Caserta, Italy, was incorporated on 19 November 2025 as an Srls (operations starting on 1 December 2025) and in 2026 converted into an Srl with a share capital of €10,000. BinaryCode srl is registered as an innovative startup, holds the esedrIA software registered with SIAE and in 2026 filed two patent applications and an application to register the BinaryCode trademark with the UIBM (Italian Patent and Trademark Office). BinaryCode srl develops two in-house products, Bi-Rank and esedrIA, and is a member of Fintech District and ItaliaFintech.
- Company name: BinaryCode srl
- Headquarters: Via S. Carlo 157, 81100 Caserta (CE), Italy
- Incorporated: 19 November 2025, as an Srls; operations started on 1 December 2025
- Legal form: Srl since 2026, with a share capital of €10,000
- Products: Bi-Rank, esedrIA
- Status: Innovative startup (Special Section of the Business Register)
- Registered software: esedrIA, registered with SIAE as a computer program on 21 April 2026 (progressive number D000030950, registration number D000029438)
- Patents: Two patent applications filed in 2026
- Trademark: Application to register the BinaryCode trademark filed with the UIBM (Italy) on 22 April 2026, no. 302026000074482
- Community and associations: Member of Fintech District and ItaliaFintech
Web Summit 2026 · Lisbon
BinaryCode is attending Web Summit in Lisbon (9–12 November 2026) as a startup selected by ICE for the Alpha programme, presenting esedrIA: the network that lets SMEs, professionals and e-commerce sellers sell through AI assistants such as ChatGPT, Claude and Mistral.
- Dates: 9–12 November 2026
- Booth: Pavilion 2, E247
- On site: Jordy De Rosa (CEO), Claudia Mazzocco (CFO) and Giacomo Casertano (Advisor)
Other 2026 events
- NRF Retail’s Big Show Europe · Paris · 15–17 September: Selected by ICE. Jordy De Rosa and Claudia Mazzocco attended.
- Slush · Helsinki · 18–19 November: Selected by ICE. Jordy De Rosa will attend.
BinaryCode profile on the Web Summit site — Go to the Fairs page
Products
esedrIA
A European agentic commerce network: brands sell from their own store through AI assistants such as ChatGPT, Claude, Mistral and Perplexity. The customer pays with one tap, securely, and the order lands in the brand’s own store. EU servers, PSD2 payments (Payments powered by Fabrick).
Team
Claudia Mazzocco
CFO & Co-Founder
CFO and Co-Founder of BinaryCode, Claudia safeguards the company’s financial soundness and sustainable growth. With deep expertise in strategic planning and investment management, she ensures every economic decision is tightly aligned with long-term goals. Her rigorous, results-driven approach is the foundation that lets BinaryCode innovate with consistency, balance and reliability.
Jordy De Rosa
CEO & Co-Founder
Logos
Preview on light and dark backgrounds, with direct download of the original files.
- BinaryCode logo (PNG)
- BinaryCode logo, compact version (PNG)
- BinaryCode logo (WebP)
- Bi-Rank icon (SVG)
- esedrIA icon (SVG)
Usage guidelines
- Do not distort the logos: always keep the original proportions.
- Do not recolour the logos or add effects: use the files as they are.
Press FAQ
What is BinaryCode?
BinaryCode srl is an AI-First software house based in Caserta, Italy, incorporated on 19 November 2025 and registered as an innovative startup. BinaryCode develops two in-house products, Bi-Rank and esedrIA, and builds custom software, autonomous AI agents, intelligent voice phone systems and system integrations.
When was BinaryCode incorporated and what are its milestones?
BinaryCode srl was incorporated on 19 November 2025 as an Srls, with operations starting on 1 December 2025, and closed its first financial year in profit. In 2026 it converted into an Srl with a share capital increase to €10,000 and is registered as an innovative startup. The esedrIA software is registered with SIAE as a computer program (21 April 2026) and in 2026 BinaryCode filed two patent applications. On 22 April 2026 BinaryCode also filed an application with the UIBM to register the BinaryCode trademark.
What is esedrIA?
esedrIA is a European agentic commerce network developed by BinaryCode srl: SMEs, professionals and e-commerce sellers sell through AI assistants such as ChatGPT, Claude and Mistral. esedrIA runs on EU servers with PSD2 payments (Payments powered by Fabrick).
What is Bi-Rank?
Bi-Rank is a white-label SaaS platform for Generative Engine Optimization (GEO), developed by BinaryCode srl for agencies. Bi-Rank measures how citable a website is by ChatGPT, Gemini, Perplexity and AI Overviews, with a 0-100 GEO Score and concrete recommendations.
Where will BinaryCode be at Web Summit 2026?
BinaryCode srl is attending Web Summit in Lisbon from 9 to 12 November 2026, at booth Pavilion 2, E247, as a startup selected by ICE for the Alpha programme. At the booth, BinaryCode presents esedrIA.
Who are the founders of BinaryCode?
BinaryCode srl was founded by Jordy De Rosa, CEO & Co-Founder, and Claudia Mazzocco, CFO & Co-Founder.
How can the press contact BinaryCode and where can logos and boilerplate be downloaded?
Journalists can write to info@binary-code.it for interview requests, images or fact-checking. The BinaryCode press kit, with logos, product icons and company boilerplate in Italian and English, can be downloaded as a ZIP file from https://binary-code.it/press/binarycode-press-kit.zip.
Press contact
For interview requests, images or fact-checking, write to us.